11 Mar Matchbook Record, Lion Matches Warehouse Going back the newest 1920s Discover!
Leo Greenbaum try new founder off Lion Matches Agency. Their New york Moments obituary during the 1950 browsed their roadway as an effective 13-year-dated German immigrant whom, during the period of the next sixty many years was to feel a beneficial bootblack, a dish washer, a waitress, a restaurant holder and you can, as he passed away during the years 74, a resident of Main Park Western in Nyc.
Inside 1917 Greenbaum first started development papers matchbooks playing with just one made use of host into Straight down East Side of Manhattan. Then he moved his facility so you're able to Brooklyn plus in 1924, gone to live in Long Isle Town, Nyc in which he expanded their manufacturer so you can reside around three property.
Leo owned 21 U.S. patents and he wasn't afraid to take chances towards the establishing brand new creation traces also to pamper into the the fresh advertising matchbook principles . He was referred to as Meets King' because of the admirers and opposition equivalent.
One of phillumenists (matches collectors) their name's legendary. The newest Matchcover Vault'; a guide resource having matchbook collectors, amounts right up Lion Match's devote history: There is nothing such as for instance holding a classic Lion complete-publication Feature on palm of your hand. You notice instantly it is in contrast to other security. It is hefty; it's thicker; while discover once you unlock it up that it is supposed becoming a genuine meal with the eyes.
TheMatchGroup are happy to keep Mr Greenbaum's heritage from the producing the same layout "Feature" matchbooks (with individually posted decorative meets stems) one to his company delivered to markets!